Jewellery content for HEFANG and Lola Rose

HEFANG Jewelry
HEFANG Jewelry is a contemporary jewelry brand known for its whimsical yet elegant designs that blend storytelling with fine craftsmanship. Founded by designer Sun Hefang, the brand combines playful motifs with luxurious materials, appealing to modern, fashion-forward audiences.

Lola Rose
Lola Rose is a London-based jewelry brand celebrated for its bold, colorful designs crafted from semi-precious stones. With a focus on everyday luxury, Lola Rose creates timeless pieces that empower self-expression and add a touch of effortless charm to any look.

For HEFANG and Lola Rose, I led end-to-end content creation, from styling and shooting to filming and editing, crafting visually compelling assets that captured each brand’s unique aesthetic for short form content on social media. The content was optimized for social media, driving engagement while staying true to the brands' storytelling and identity.